Public health was under attack.
The response needed to be louder.
Two years into the COVID-19 pandemic, the system meant to protect public health was buckling. Hundreds of leaders had resigned. State legislatures were stripping authority from local health departments. Disinformation was spreading faster than the virus itself.
Public Health on the Brink was conceived as an integrated digital program spanning livestream events, editorial content, and social distribution.
I developed the program’s microbrand and visual system, creating a distinct identity, and shaped how the series was expressed—translating a complex public health landscape into a cohesive, recognizable, and urgent call for support.
A platform for difficult conversations.
Public Health on the Brink convened an unusually wide coalition of voices—from five former CDC directors to local health officials working on the front lines of the pandemic. Through livestream panels, documentary-style interviews, and conversations with members of Congress, the series explored how the public health system could rebuild after the crisis.
The project wasn’t designed as a typical academic program. It was built as a public forum, one capable of holding urgency, disagreement, and real solutions.
Ideas that traveled.
The project received an Anthem Award, recognizing its contribution to public health awareness and civic dialogue. More importantly, it made the stakes impossible to ignore.
- Featured in dozens of outlets, including Bloomberg, POLITICO, NBC News, and Vanity Fair
- 15,000+ views across panel discussions
- 4,300+ views across Congressional interviews
- 25-minute average watch time, the longest engagement of any Harvard Chan Studio series
- Hundreds of audience questions per event, signaling deep engagement
